Nagarjuna

Anticipating Bliss

The Mind  |  The Scene  |  The Tribe   |   Lauren Bausch  |   August 2, 2012, 6:00 pm

“Happiness in a new size,” reads a billboard on Telegraph Avenue at 40th Street in Oakland. The “New 89¢ 12.5 oz.” bottle of Coca-Cola. In a time when “nirvana” is sold in a bottle, where do I turn in pursuit of happiness? Why am I looking at all? Since the 19th century, American advertising strategies [...]